Laraib Qasim

Intern Architect & Marketing Lead
M.ARCH, Hon. BA
e. lqasim@studiojci.com

Laraib received an Honours BA in Architectural Design, Painting, and Urban Studies from the University of Toronto. She continued her journey in academia to receive a Master of Architecture degree also from the University of Toronto.

Since 2012, Laraib has been actively engaged in architectural design, painting, and sculpture, and explores topics in environmental psychology – the scientific study of the transactions and interrelationships between people’s minds and their spatial surroundings. Her work is driven by the idea of changing human behaviour in curated and lived spaces. She uses colour, visceral intricacy, ornament, pattern, and texture to curate her works.

As a practicing intern architect, and artist, Laraib brings a unique perspective to design at Studio JCI. She has added value to various mid-rise residential projects, from the stages of feasibility studies to design development. Laraib also leads the marketing department at Studio JCI. Her excellent communication and graphic skills have brought the firms business development area to the next level through her methods of standardizing fee proposals and project presentations.

Prior to joining JCI, Laraib worked with Allied Engineering in Pakistan, where she explored the designing of institutional forms including universities and hospitals. She also worked with the City of Toronto planning department, where her research and work focused on the progression of Laneway housing in the city. Apart from design experience, Laraib also has extensive experience teaching architecture and design. She has taught courses ranging from architectural design, history, theory, structures, and building systems.